Snap is eradicating from its Snapchat app a controversial velocity filter that has been blamed for encouraging reckless driving.
Launched eight years in the past, the filter helps you to take a photograph or video overlaid with a readout of the velocity at which you’re shifting.
Security campaigners have lengthy complained that the filter inspired individuals to drive dangerously, usually so they might exhibit to buddies by sharing content material of their high-speed antics.
Crashes reportedly brought on by drivers utilizing the filter prompted some affected households to sue California-based Snap.
This week the corporate confirmed to NPR that it has determined to take away it from the app as a result of nowadays it’s “barely utilized by Snapchatters.”
The corporate began taking down the filter this week, however mentioned it might be a number of weeks earlier than the removing course of reaches all 500 million of its month-to-month energetic customers.
In Atlanta in 2016 an 18-year-old girl slammed into an Uber driver at 107 mph, inflicting the sufferer severe mind accidents. Her accusers mentioned that when the crash occurred she was making an attempt to clock her velocity utilizing Snapchat’s velocity filter.
Snap’s controversial velocity filter was additionally linked to a automobile accident in Philadelphia in 2015 during which three girl died, and to a high-speed crash in Florida the next 12 months during which 5 individuals misplaced their lives. In Wisconsin in 2017 three males died in a crash during which a 123-mph Snap was captured by one of many victims within the lead as much as the impression.
The tragic incidents prompted Snap to make some adjustments to the characteristic, together with the addition of a message that claims: “Please, DO NOT Snap and drive.” In line with NPR, Snap additionally “quietly capped the highest velocity for which a submit might be shared” at 35 mph.
The information outlet additionally identified that Snap remains to be engaged in authorized battles linked to its velocity filter, with a federal appeals court docket lately ruling that the household of those that died within the Wisconsin accident ought to have the power to sue Snap for negligence. Simply this week Snap known as for the case to be thrown out, claiming that the velocity filter shouldn’t be blamed for the deadly crash.
Digital Traits has reached out to Snap for additional touch upon its choice to take away the velocity filter and we’ll replace this text if we hear again.